Blauer is the fashion brand that treasures and renews the tradition of American outerwear.

The new Blauer men's clothing collection is designed for those who are determined and confident, with garments suitable for every occasion.

The men's jackets are offered in different models and colours, in opaque or glossy nylon, in combinations of closures with zip or buttons, in variants with hood or without, for casual and sporty or refined and elegant looks.

The men's leather jackets are enriched with details and innovate in leather washing and treatments. The trenches are improved in their technical qualities and the coats are renewed in style thanks to the padding and linings, and above all to slim or wider lines.

Men's knitwear comes back with clean and rigorous lines, opening up to new dyeing and washing techniques, as happens in jeans, unique for the treatments that give them a vintage or destroyed look; trousers return with classic or casual cuts.

The absolute novelty of the season is the accessories: a glam line of sunglasses with a design inspired by the iconic models of America in the 50s and 60s; leather belts; new backpacks; sneakers in leather or in innovative fabrics for a sporty and sophisticated look. Find out what we have in store as well for all the women who would love to wear Blauer USA®!